WhatsApp. Oatly sold its £150million stake to a group of investors lead by firm Blackstone, whose CEO Stephen Schwarzman is a long-time friend of Mr Trump. Blackstone is “an investment company who part own companies who are responsible for Amazon deforestation,” she wrote in a Twitter post . Leading plant-based milk brand Oatly is facing boycotts from previously loyal customers after it sold a 10% stake in the business to a consortium led by Blackstone, a US private equity firm with links to Donald Trump and alleged involvement in deforestation in the Amazon. Oatly is facing a consumer backlash with some pledging to boycott the brand after it sold a stake to a group of investors led by a private equity consortium Blackstone. This ignited a … “Getting a company like Blackstone to invest in us is something we have been working on to create maximum change to benefit the planet,” it said. A Look At Why The Internet is Boycotting Oatly, And Its Link To Amazon Deforestation. “We are privileged to partner with Toni and the broader Oatly team to help the company extend its global leadership position in the years to come.” After a Twitter thread by zero waste campaigner @LessWasteLaura brought the issue to light, Oatly issued a statement defending its decision. However, they also decided to take funds from Blackstone (who now own 10% of Oatly, the largest single investor in the round). The oat-based products brand is facing protests and significant consumer boycott calls on Twitter, being accused of selling out to investors who are not aligned with the brand’s sustainability ethos. 3. Oatly Blackstone investment: If you need a new milk alternative, try these instead. Blackstone (NYSE: BX) today announced the final close of Blackstone Growth (BXG), its inaugural growth equity fund. Leading plant-based milk brand Oatly is facing boycotts from previously loyal customers after it sold a 10% stake in the business to a consortium led by Blackstone, a US private equity firm with links to Donald Trump and alleged involvement in deforestation in the Amazon. On July 24, Oatly publicly addressed the backlash by responding to a Twitter user who asked, “Do you support Trump?” The brand said, “We've recently received an investment from Blackstone and other private equity firms which will help us expand our sustainable mission and create more plant-based products. oatly-fuels-expansion-with-a-200m-investment-led-by-blackstone Oatly fuels expansion with a $200m investment led by Blackstone 14 July 2020. Blackstone's … WhatsApp. Oat milk giant Oatly is looking to go public this year with an initial public offering that could hit $1 billion. Blackstone have also been accused of indirectly contributing to the deforestation of the Amazon through financial links to a Brazilian infrastructure development. Laura Young, whose tweet … At the time, a spokesperson for Oatly said they were hoping ‘their investment in Oatly will set an example and create a ripple effect in the financial community. It has been reported that Blackstone Inc has invested $200 million in Oatly. Big unethical companies can then use small sustainable brands to greenwash and make themselves look better. The private equity firm that now has a stake in Oatly has been accused of contributing to deforestation in the Amazon "We want to create real, long-term change in areas where change is needed. Malmö, Sweden and New York, July 14, 2020 – Oatly, the Swedish sustainable food company, today … We would like to show you a description here but the site won’t allow us. Oatly gains momentum in its global plant-based movement and fuels expansion with a $200 million equity investment led by Blackstone Growth. Plant-based milk lovers from all over the world took to Twitter to “cancel” the Swedish brand, which struck the deal in July. BXG Investments Include Bumble, Oatly, ISN, and Epidemic Sound, Seeks to Help Fast-growing Companies Expand into Global Leaders through Power of the Blackstone Platform . Over the weekend, sustainable oat milk brand Oatly sparked outrage on Twitter due to new corporate investors Blackstone, whose ties to President Trump and the Amazon rainforest’s deforestation threatens the food company’s ethical brand image. Twitter. Oatly … Oatly plans to use the money to expand in its existing markets, which will entail hiring in Europe, the U.S. and Asia, Blackstone said. We would like to show you a description here but the site won’t allow us. Blackstone may engage in unethical behaviour, but the $200m they invested in Oatly is not of a different class to the $200m in revenue Oatly earned during 2019. PR Twitter lost it’s shit over Oatly last week. Discovered that @oatly has partnered with Blackstone - an investment company who part own companies who are responsible for Amazon deforestation. Oatly. Twitter. Oatly said on Twitter that partnering with Blackstone may be an "unexpected choice," but would help "expand our sustainable mission and create more plant-based products." Oatly took investment from a high profile bunch, including Natalie Portman, Oprah Winfrey, Jay-Z and former Starbucks CEO Howard Schultz. Oatly & Blackstone There has been a recent controversial issue concerning an investment in Oatly who produces a range of Oat based drinks and other products. We would like to show you a description here but the site won’t allow us. BXG was oversubscribed and closed at its hard cap of $4.5 billion – with third-party capital … Oat-Milk Company Oatly Draws Investment From Blackstone-Led Group Including Oprah Swedish company is selling a roughly 10% stake for $200 million Oat milk’s popularity has been soaring in the U.S. “Oatly is a premier global brand whose product is committed to healthy and sustainable living with significant runway for continued growth to meet rising consumer demand,” Jon Korngold, Global Head of Blackstone Growth, said. Whether we consider the Blackstone board and Oatly consumers to be immoral in themselves, or whether it is the actions that bring about their income that are immoral, Oatly is, and always has been, receiving ‘dirty money’. Reading Time: 6 minutes 'Go Ahead, Eat Like A Vegan' (Photo: Twitter) Reading Time: 6 minutes. Schwarzman donated £2.8m ($3.7m) to … Linkedin. Oatly is facing backlash after selling a stake to Blackstone, which is connected to Amazon deforestation, Donald Trump and America’s housing crisis. Linkedin. She asked if the company supports Trump, and its response was somewhat vague, reading: "Hi there, we've recently received an investment from Blackstone and other private equity firms which will help us expand our sustainable mission and create more plant-based products." The alternative milk brand received a $200 million investment from Blackstone, a controversial private equity firm – and major Republican Party donor. As a consumer researcher, what is happening to Oatly interests me for two main reasons. The announcement that Oatly, the oat-milk giant, has sold a $200m stake in its business to the Trump-supporting US private equity firm Blackstone was met with serious dismay from many of its customers. A video created by Twitter user @kageyamasmiIkk shows an exchange of tweets between her and Oatly UK. In 2019, the Blackstone Group financed companies that contributed to deforestation in the Amazon – not something Oatly consumers thought aligned with the brand’s ethos. By partnering with one of the world's largest private equity firms, we have an opportunity to shift money that may have gone towards a different type of investment directly towards a sustainable investment," Oatly tweeted. Oatly has been active on Twitter, too, responding to its unhappy customers. Oatly is part owned by them, not the other way around (in this case Oatly is a $200 Million investment out of the $538 billion in assets under management Blackstone have – do you really think a tiny investment like Oatly can change the giant of Blackstone?) Pinterest. Where change is needed a new milk alternative, try these instead is looking to go public this with... Blackstone Inc has invested $ 200 million in Oatly accused of indirectly contributing to the deforestation of the through... 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